International Business - Inflation Essay Example | Topics and Well Written Essays - 500 words

International Business - Inflation - Essay Example However inflation in rest of the world is seeing with great skepticism. Many political leaders view it as a failure of the policies of the governments especially in developing countries. Inflation, especially food inflation is on rise on those countries therefore there inflation is now more defined in terms of political terms rather than in economic terms. Prime Minister, Stephen Harper, seems not much worried about the inflation in the country. His stance seems to be in-line with US. Stephen Harper believes that sluggish economic growth is the main reason for the current economic problems whereas inflation is not the main cause of it. (CLARK, 2008) However the stance of the central bank of Canada is slightly different as compared to Mr. Stephen Harper as they view inflation as a worrying sign. Since Canadian economy is largely based on service sector therefore strong Canadian dollar is helping it. However it must be noted that the falling US economy has pushed for the relocation of the US factories to Canada which is helping Canada as strong Canadian dollar against US dollar provide. Further as the increase in the value of Canadian dollar sustain the overall attractiveness of the Canadian Products will increase therefore countries like China and India, Canada will be a better alternative as compared to US. It is believed that rising oil

The History And Background Of Sony Marketing Essay

The History And Background Of Sony Marketing Essay Sony is one of the largest game device providers in the world. It started at 1946 in Japan. Initially, Sony was selling the electronic products and electronic devices such as television, home video, home audio, camera and others. In 1994, Sony begins to sell their first gaming console implemented by them which is Playstation (PS) 1. More versions of Playstation such as PS 2 and 3, other similar console, PS portable and PS Vita were released to meet customers higher expectations. During the past few years, Sony has put its effort on the innovation of virtual reality headgear. With the influence of movies and animation such as Sword Art Online, the public hope to interact and experience a more realistic graphics in the game. Since there is a demand for this, Sony decides to create this product. 2.0 Current Market Situation Various technologies have been developed and innovated to simplify daily tasks. One of the most significant effects of development of technology is in the gaming industry. Ever since in the 90s, companies such as Sony have been developing various gaming consoles that provide better experience to its users with each new design. From the first Playstation, to the soon to be released Playstation 4. Since the development of mobile gaming such as smartphones and tablets, the demands for gaming consoles has been declining. However, according to DFC Intelligence Analyst, New console systems from Nintendo, Microsoft and Sony are expected to help the console segment regain some momentum in the 2014 to 2015 timeframe (Cole D. 2012). It just means that, as long as gaming companies can develop a better console systems, the market will resume its growth. Therefore developing Cita-Vita is essential to place Sony back in the game. The main competitor for Sony will be the Oculus VR Inc. as they are developing a product similar to Cita-Vita which is the Oculus Rift. The Rift too provides a more realistic gameplay by allowing the user to experience a 360 degree videogame environment. In addition, Adhesive Games had developed a game, Hawken, which is said to be very compatible with Rifts gameplay. Moreover, while Cita-Vita is still in the researching stage, the Rift developers kit had been completed and will be launched anytime soon. And not long after that, the consumer version will too be released. Even so, the technology used in Cita-Vita is different from The Rift. In addition to the 360 degree game environment experience, this product consists of a new technology that allows the user to play without lifting a finger (this technology will be further explained in the product strategies). Gamers will be keen to accept this technology as it is a great improvement from the past consoles and it had only been seen in comics and animations. 3.0 SWOT Analysis 3.1 Strength After years of researching and developing and at this juncture, Sony becomes the pioneer to concept, implement, and create the world first virtual reality gaming headgear. The products objective is to promote intellectual course of events that enable users to experience different life and are suitable for anyone due to its intuitive usage. The complexity but extremely exquisite technology, which contains a 4 dimensional sensibility view function by the main core, processor XG1 with 1 THz ,and integrate with a graphic chip to project Ultra High Definition (Ultra HD) ,and the latest cloud gaming system which benefit the firms profitability. Sony could be dominant over the price strategy control in the market. 3.2 Weakness Some aspects that need attention are uncertain incidents that affect the stability of the system operation, the high cost of the parts and technology for the product, and shortage of technical staff for this system. Fatakia K., (2012) stated that the high cost of media production, especially in its television business, has affected the companys pricing strategy. Frankly, Sony lost about $6.3 billion in the past eight years due to this which lead to lose of market shares to Samsung and LG. 3.3 Opportunities Sony could penetrate into a new market of gaming consoles in gaming industry for a long term. It is because it is marketed to both novice and expert gamers and is not restricting to the age of individuals. With this technology in hand, Sony would consider having partnership with military, aero industry and space industry to create field or cosmic simulator for teaching and training purposes. Moreover, there would be an evolution in offering a platform for social networking. 3.4 Threat Several factors that concern Sony regarding the launching of Cita-Vita are the interference of competitors relating to the safety of this product causing consumers to have difficulty to accept. The impact of compliance regulations on health and safety as well as economic condition in different areas would also delay the recognition of the product and to be widely used. Even before, the companys Playstation network was hacked, resulting in leakage of customer information, such as credit-card data (Fatakia, 2012) and Sony was fined for  £250,000. Sony needs to enhance securities to protect gamers personal details. 4.0 Marketing objective With the development and production of Cita-Vita, Sony wishes to increase the market share significantly during that period which can be seen through sales. As reported by an author in Seeking Alpha, it is said that the soon to be released PS 4 by Sony will take away the market share from XBOX (Anon 2013). The new product Cita-Vita will be able to take even more shares as PS 4 is just an extension of the existing Playstation models. Sony should opt for a 70% increment for a year. This can be done by increasing the market share and customer value. The increasing in the shares value indicates that the company is having a positive prospect. By giving satisfying customer values, the revenue of the sales will increase which lead to the increase in companys standings hence, the share price. Other than that, the companys strategic planning and making decision to set appropriate recourses, business environments, and human resources, like serving customers through suitable staff and retailers , who can deal with customer more efficiently will guarantee higher customer satisfaction. 5.0 Strategies 5.1 Product Strategy The gaming headgear, Cita-Vita consists of 3 levels which are core benefit, actual product and augmented product. 5.1.1 Core Benefit Cita-Vita is a product which is specially made to provide virtual reality experience for all users especially gamers. Virtual experience can be says as the stimulation to enable people to interact with the artificial 4-dimensional visual or other sensory environment in games. It provides a 360 degree game environment experience. 5.1.2 Actual Product 5.1.2.1 Product Name The name of this gaming headgear is Cita-Vita. Cita has a meaning of other in Latvian while vita means life in Latin. This name represents the second life or another life that users will experience. 5.1.2.1 Features Cita-Vita comes in two colours which are black and white because these colours are regard as trendy by most people. The design of the headgear looks like a helmet. It has a single interface which covers the players face. This headgear stimulates five main senses of humans with high frequency electromagnetic microwave transmitter. It controls the users consciousness by redirecting the signals which the brain sends to the body to the machine itself and replace its own waves to stimulate the senses. This headgear uses electricity as its main source of power. The charger is plug-in at the socket provided on the left side of the headgear. The headgear also contains its own batteries which acts as a backup. Headgear also contains the USB port for installation of games and other software. The software or games can be installed by connecting with computer. Moreover, the headgear contains three indicators which are power (PWR), wide area network (WAN) and BLK. PWR will light up after the charger is plug-in. The other two buttons will also light up after the respective system requirements are fulfilled. 5.1.3 Augmented product There will be two-year warranty that comes with the product. The warranty covers most damages of the product except damage cause by the carelessness of the buyers such as improper handling of the product. 5.2 Promotion Strategies Two strategies are applied based on the introduction stage. Sony should use push strategy to promote product through distribution channels to final consumers. First, Sony will provide the product display stands or signs to retailers to create awareness to consumers. Trade deals which are price discounts given for meeting certain purchase requirements (Peter, Donnelly, 1997, pg156) are also offered, e.g. 10% off for 1 unit of Cita-Vita only after selling 50 units each time. For pull strategies, Sony relies on product advertising or consumer sales promotion (Peter, Donnelly, 1997, pg157) to build up consumer demand. Sony could organize events to induce consumers to try the product and give out free merchandises such as batteries if purchase is made on the spot. Another way is to use Sonys website to promote a price deal for pre-orders for limited time. Sony will use informative advertising, to introduce Cita-Vita to unaware consumers of its purposes, features and brand. Certain people are needed such as expert gamers or renowned individuals to promote the value of the product and develop desire or wants of other potential consumer that are moved by those who believed in the products value. Sony may use objective and task method for the promotional budget as Sony has large funds to achieve its promotional results globally. The advertising message of Cita-Vita is to provide life experiences. And it is executed with interesting style, format, words and tone. Medias such as television that covers mass audience and game magazines like PC Gamer which draw the readers attention and has high demographic and geographic selectivity could be use. Sony can publicize Cita-Vita and announce its release in press conference. This public relation cost lesser without including fees for time or space and has vigorous impact to the public. Medias would pick up the news and report about them. The public will have more trust in the product as it seems more credible. 5.3 Pricing Strategy As a new product being launched where competition does not exist, what price should be set for such cases? It is important to target the right customer and to develop the market growth for the purpose of being viable on the certain product. As Sony plans to introduce a new device, Sony has to set a base price level that covers the costs of sales while maintaining its reputation which is to provide high quality products. After estimating the amount to be spent on the production of this product and comparing the price of other consoles made by Sony, Sony should set the base price of Cita- Vita as $580. Basing on this, the sales of 7 million units is the break-even point for Cita-Vita where the cost of research and production is covered. As technological product are said to have a low product life cycle, Sony ought to use price skimming strategy. While taking into account psychological matter such as image pricing, higher prices which represent higher quality and odd even pricing will attract people to purchase the device. Thus it is recommended that Sony set a higher price during the first few months which is $699. Price strategies must be amended based on the market in short and long run, to retain sales. In the end, the success of the ideas is directly related to customer satisfaction. When consumers are satisfy with product, price can remain in the higher level. 5.4 Distribution strategy The last strategy to be discussed is the distribution strategy. This strategy involves looking into certain aspects such as where to make the product available and when to do so (Dibb. S, et al., 2006). There are times Sony is unable to deal with the customer personally due to reasons such as the cost, time and the geographical distribution of the customers. For this reasons, Sony ought to look for certain distribution channels that can help to sell Cita-Vita to more customers. As this is a new product, Sony is encouraged to start with exclusive distribution. Therefore, Sony should sell Cita-Vita directly via online or through a Sony Centre. Sony could start by allowing pre-orders from customers through their website. By doing so, Sony can then get a clearer picture on the type of customers who are interested and generate feedback from them. At the Sony centers, there will be expert staff that are able to explain the product functions and specifications to customers who are interested. Furthermore, Customers are certain that they can get the original version of Cita-Vita from the centers. After the feedbacks from the customers have been studied, Sony can then made final adjustments to Cita-Vita and start using other distribution strategies such as selective. Sony can sell the product in bulks to other electronic companies especially gaming centers. These retailers can help Sony to sell the product to a larger group of people all across the world. In addition, gaming centers are not only experts in this category but they as well have connections with a variety of customers and other businesses as well as understand how to deal with them well. Lastly, Sony could distribute them to internet cafes. Most young gamers go to these cafes to play computer games. By having Cita-Vita there, these young gamers are able to experience the thrill and excitement provided. This will pick their interest and it will be easier to persuade them to buy the product. 6.0 Recommendation and Conclusion Since this is a new product, there are many aspects which are still unstable as stated in SWOT analysis. Therefore, Sony has to hire more specialized workers in this and related field to make this product more secure with minimal defects. This will definitely attract more attention and develop more trust from customers to purchase Cita-Vita. In a nutshell, Cita-Vita is a highly potential product that allows Sony to maximize their sales. It has drawn the attention of many even though it is just an idea. This shows that there will be a demand and market for this product. It can be said that Sony is moving in the right direction with the development of this product. As to date, the research and development department of Sony has begun researching on this product. 7.0 Reference Anon, 2013, Top of Form Anon, 2013, Sonys PS4 Looks To Take Market Share From The Xbox [online] Available at: [Accessed 20 February 2013] Dibb S., et al., 2006, Marketing Concepts and Strategies, U.S.A., Houghton Mifflin Fatakia K., 2012, Sony Corporation: Strengths, Weaknesses, Opportunities, Threats [online], My Daily Finance, Available at: [Accessed date: 8th March 2013] Five Star Equities, 2012, Video Game Industry Set for Growth Global Game Market Forecasted to Grow to $82 Billion Five Star Equities Provides Stock Research on Sony and Majesco Entertainment [Press Release] 31 July 2012. Available at: [Accessed 13 February 2013] Sony Malaysia, [online] Available at: [Accessed 25 February 2013] Virtual Reality, [online] Available at: [Accessed 17 February 2013]

Raskolnikov’s Duplistic Nature in Crime and Punishment :: Crime Punishment Essays

Dostoevsky's Crime and Punishment is the story of a poor man in czarist Russia who can only purge himself of his guilt through suffering. It deals with the mental and physical tribulation brought upon him by his crime. His troubles are compounded by the conflicting personalities which he possesses. The reader is inclined to characterize him by his cold, intellectual side. Yet, without the contrasting humane side of his nature, Raskolnikov never realizes the errors in his theory and actions. Raskolnikov is defined by the duplistic nature of his personality, with each facet being just as vital as the other. Raskolnikov's cold side leads him to develop his theory, and thus to commit murder. This side of him bases all decisions on reason and rationalization (although it is sometimes incorrect), rather than on feeling. It is purely stoical, without emotion. The other side of his character is kind and compassionate. Without this side being presented the reader views him as an evil murderer, and not a mislead victim, as Dostoevsky intends. In the novel Raskolnikov engages in sporadic acts of kindness. He gives money to the Marmeladov family, he attempts to aid Marmeladov when he dies, and he tries to get a drunken girl home and away from her pursuer. All of these deeds were done without premeditation. He simply feels that at the time it is the right thing to do. After a short period of time his outlook dramatically reverses. He starts to rationally analyze what he has done, and then feels that his actions were stupid. This transition marks the return of his cold side, and it occurs after every kind thing that Raskolnikov does.

What Do You Expect? a Teacher’s High or Low Expectations Can Wield a Profound Influence on Students.

What do you expect? A teacher’s high or low expectations can wield a profound influence on students. What is the first thing that happens on the first day of school when your new students take their seats? Usually it’s the first impressions that come into your mind as you eye-up each student that walks into your classroom: â€Å"This girl looks happy to be in school, she must be really bright†. This boy is daydreaming already, he’s going to be difficult to deal with†. Or what about the teacher conversations that happen in the teachers’ lounge?For example, â€Å"her last year math teacher mentioned that she was a troublemaker†. It is in our human nature to make positive and negative judgements. Some factors that can influence how we see a child may include: A child’s appearance, socioeconomic status, language capacity, past performance, etc. What we as teachers don’t always realize, is that these early assumptions can often predict the future. Labeling our students is easy. The students we label â€Å"gifted† may succeed, while the students labeled â€Å"mischief† or â€Å"under-achiever† may not.Teacher Cadet EssayThe question is, how much influence do we as teachers have on these outcomes? Researchers Rosenthal and Jacobson wanted to answer this very question. In 1968 they launched a study known as, â€Å"Pygmalion in the Classroom†, that would have a huge impact in field of education. In the study, Rosenthal and Jacobson told teachers that they would be working with students targeted for their tremendous intellectual capacity. However, the reality was that these students were actually chosen randomly. The targeted students performed at a higher level than other students of equivalent ability.The study concluded that â€Å"the teachers’ high expectations significantly influenced student performance†. This further concluded that, setting high expectations for all students is a goal worth obtaining. The Pygmalion study helps us to understand, that by setting high expectations, teachers can play a huge role in determining student achievement. However, the study does not explain how these expectations, whether positive or negative, are expressed from one student to the next. A 1987 study conducted by Brophy and Good observed teacher-student interaction and concluded that teachers may unconsciously send messages to low achievers.Brophy and Good commented, â€Å"Low achievers often receive insincere praise, less feedback, and more criticism. In addition, these students tend to be called on less often and given less time to respond† (Gazin, 2004). So it seems that even the best-intentioned teachers may be sending subtle prompts with a message that says they don’t expect much from certain students. Students will easily pick up these cues, and respond accordingly. Instead of labeling our students, teachers can strive to build a cl assroom environment in which every child is important, challenged, and expected to succeed.Special education students are the primary victims of such labeling. We as teachers need to set high expectations from day one. Every student deserves to start the year with a clean slate. We need to send a message to each an every one of them that they are all important as individuals. Once students feel valued by simple things, such as eye contact, and perhaps a friendly greeting, they will be much more likely to live up to the high expectations set before them. We need to have a positive attitude about our students. Students can truly sense when a teacher believes in him or her.You can start the year by making it clear to them that, if they do the work that is required, they will certainly succeed. High expectations can be reinforced with rewards during the year. For example, a student who completes a consecutive number of homework assignments during the marking period may earn a free homew ork pass. There are numerous ways to reward our students for a job well done. We can use tangible along with non-tangible rewards, when needed. Just as adults need to be appreciated, so do children. Even the classroom setup can send positive messages to specific students.Instead of placing troubled students in the back of the room where they are often forgotten, we should put them right in the front row. This sets high expectations for all students in the classroom, and that they all must and can participate. As teachers, we have the ability to set the bar high and watch our students climb. If you believe that a child can’t learn, then maybe he won’t. But if you challenge them enough, encourage and tell them they can do it, you may be surprised to see that they will meet the high expectations you placed before them, and become very successful.

Movie Review on Crash

The movie started with Don Cheadle, who played a Los Angeles detective, commenting about how people interact with each other. He said that the act of touching is prevented by the existence of artificial elements such as metal and glass. Because of this, people have the tendency to crash with one another in order to feel each other. This thought provoking line summarizes the entire plot of the movie which revolved around racism and stereotyping. The term â€Å"crash† described the many conflicting events among the main characters that transpired in the movie. It defined the multifaceted relationships of people from different cultural backgrounds, colors of the skin and socio-economic status. There were many concepts in the movie that emphasized differences in race and gender that manifested the following power, discrimination, hate crime, racism, wealth, sexual harassment, ethnicity, minority, prejudice, stereotype, segregation, pluralism, assimilation, scapegoat, crime against property and gender stratification. Power was seen in the scene where the District Attorney played by Brendan Fraser got prioritized by the LAPD when his vehicle was stolen. He used his stature as a government official in order for the police force to immediately handle and resolve his case. Meanwhile, I saw a form of discrimination when Matt Dillon who played a white racist cop, called the hospital to inquire about the medical treatment needed by his father. Throughout their conversation, he was very unsatisfied so when he asked who was he talking to, the person at the other end of the line, gave a name that was a typical Black name and Dillon immediately assumed that the reason behind the unsatisfactory service was because he was dealing with a Black person. An example of hate crime was also depicted in the movie. When the Persian store owner assumed that the Hispanic locksmith was behind the damaging of his property because the locksmith looked like a typical gangster or criminal, he tried to kill him by shooting him in front of his home. Luckily, the locksmith was unharmed from the incident. In relation with this, prior to this incident, the Persian tried to buy a gun for him and his family's protection from an American-owned gun store. The American owner refused to sell a gun to the Persian because the owner associated the Persian with the Arab Muslims who were responsible for the 9/11 terrorist attack. This was a form of racism that showed intolerance for another social or racial group. On the other hand, wealth was evident with the characters of Bullock and Fraser who played a rich white couple while Howard and Newton's characters who were the well to do black couple. These characters symbolized that fame and fortune can be attained and enjoyed irregardless of the color of the skin. In another scene in the movie, I saw an act of sexual harassment between a black woman who was the victim and the white man who was the harasser. It is the scene where the character of Dillon pulled over a vehicle of a black couple and interrogated them. During the interrogation, Dillon physically searched the character of Newton who played the rich black wife of Terrence Howard, a big shot black producer. Dillon inappropriately touched the body of Newton which implied an unwelcome sexual advance. On another note, at the beginning of the movie, several cultural identities were presented. A black man, a Hispanic woman and an Asian woman were convened together in one place because of a car crash. This scene portrayed the fusion of different ethnic groups in one area wherein their different languages, beliefs and culture signifying the existence of various ethnicity in LA. However, multiculturalism also entails having minority groups. In the movie, Chinese illegal immigrants were being sold as slaves by Americans in downtown Los Angeles. This scene illustrated that the Chinese are still considered as a minority or a subordinate group in an American dominated city where they are deprived of their basic needs. Meanwhile, prejudice was seen when the character of Bullock clutched the arms of her husband upon seeing two African-American males walking on the same sidewalk as they are. Bullock's action showed her hasty judgment of the two blacks. She assumed that they were gangsters or robbers so she made a gesture seeking protection from her husband. In a similar scenario, Bullock stereotyped a Hispanic locksmith with a gangster because of his shaved head and tattoos. This is a form of stereotyping wherein one generalizes a specific concept to anyone who typifies that concept. Meanwhile, segregation is apparent in the scene where people of Mexican or Hispanic origin are usually typecast in blue collar jobs such as domestic works or construction. In the movie, the housekeeper of Bullock and Fraser was a Hispanic woman. Because of the housekeeper's nationality and the nature of her job, Bullock constantly looked down on the capability and intelligence of the Hispanic woman. Moreover, pluralism was shown by demonstrating Los Angeles as a pluralist city. LA was seen as a place where Black and White Americans, Asians and Hispanics have preserved their respective cultural identities amid the diversity. Meanwhile, Terrence Howard played the character of Cameron Thayer who was a successful black television producer. The TV industry was dominated by whites. Howard managed to be assimilated to the dominant group by succumbing to the demands and wants of the whites at the expense of disregarding his own wants and opinions. This is a clear example of cultural assimilation. Meanwhile, in the scene where Detective Graham Waters played by Don Cheadles was investigating a shooting scene between a black man and a white LAPD officer, he learned that the police officer was guilty of doing illegal activities. In order to preserve the good image and integrity of the LAPD, the black man was used as an scapegoat by pinpointing him as the instigator of the crime. On the other hand, crime against property was illustrated when the store of the Persian was thrashed. They were subjected to such offensive behavior because of their similar physical appearance with the Arabs who were highly discriminated in the U.S. because of the 9/11 attack. Last but not the least, gender stratification was demonstrated in the movie through the scene where the Persian woman was urging the American gun store owner to sell them a hand gun. Instead the owner verbally harassed the Persian woman indicating the status of women in a male-dominated society. Generally, women are perceived as sex objects or domesticated beings. References Cheadle, D., Haggis, P., Moresco, R., Schulman, C., & Yari, B. (Producers) & Haggis, P.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   (Director).(2004). Crash [Motion Picture]. U.S.A.: Lion Gate Films.

The best custom thesis writing service

The best custom thesis writing service Enrolling to college is fun and a transition in life. It is where students mind broaden and they begin to think of their future careers. Unlike in high school where they enjoyed their comfort zone, college life is different. To start with, professors are very stern and expect students to submit all their assignments. In college only the students who get the best grades and write better can afford a smile from the professor. But, relax, its not as difficult as that especially now that we have custom writing services in place. Thesis writing is a section that gives students a challenge. Some can even drop out of school because of a thesis. But currently, thats not the case. Students do not have to lock themselves up in the name of a thesis with other projects waiting in line. We have excellent thesis writing services that have come to the rescue. Its up to the students to decide which custom thesis writing service to hire. A thesis is one of the technical papers in college. With the kind of environment students have in college, its impossible to write a complete high quality thesis within the stipulated time. Seeking assistance from the best thesis writing service remains to be the best alternative. Finding a thesis writing company Finding essay writers is a very simple task since the paper itself is not demanding. All people can write essays if they put their mind to it. But for a thesis paper, its completely different. This paper is meant to test the understanding of knowledge gained by students. The ability to demonstrate this kind of understanding is what makes it very difficult. Only few college students can write a thesis. To arrive at the best thesis writing service, customer reviews help a great deal. Students can clearly see the performance of thesis writing services and their affordability. If looking for a cheap thesis writing service, reviews should guide you since they analyze each service price table. Sometimes cheap is questionable where a thesis paper is involved. We advice students not to go for thesis writing service just because it is extremely cheap. Reviews and testimonials give clear comparison of genuine cheap thesis writing and the bad ones. Do not sleep on your thesis wondering where to start from. Find the best custom thesis writing service for you with the help of our customers review and their testimonials.

With reference to the case law on direct effect, critically discuss the extent to which this concept (direct effect) is an effective means of protecting an individual’s European Union Law rights. The WritePass Journal

With reference to the case law on direct effect, critically discuss the extent to which this concept (direct effect) is an effective means of protecting an individual’s European Union Law rights. Introduction With reference to the case law on direct effect, critically discuss the extent to which this concept (direct effect) is an effective means of protecting an individual’s European Union Law rights. ). John Fairhurst, Law of the European Union (Pearson Education, 2010). Lorna Woods and Phillipa Watson, Textbook on EU Law, (12th Edn, Oxford University Press, 2014). Nigel Foster, Foster on EU Law (OUP Oxford 2011) 219. Online Journal Articles Gwyn Tovey, European Union Law (2011) EU Law and National Law, topnotes.org/EU-3-1-Direct%20Effect-2010-2011.pdf accessed 02 December 2014. Parliament, Parliamentary Sovereignty (UK Parliament) parliament.uk/about/how/sovereignty/ accessed 01 December 2014 Case Law Defrenne v SABENA Case 2/74 [1974] ECR 631 Grad v Finanzamt Traunstein Case 9/70, [1970] ECR 825 Faccini Dori v Recreb Srl Case 91/92 [1995] All ER (EC) 1 Kà ¼cà ¼kdeveci v Swedex GmbH Co KG [2010] All ER (EC) 867) Mangold v Helm [2006] All ER (EC) 383 Marshall v Southampton and South-West Hampshire Area Health Authority (Teaching) [1986] ECR 723 Nicole Vaneetveld v Le Foyer SA Case 316/93, [1994] ECR 1-793 290 Pubblico Ministero v Ratt Case 148/78, [1979] ECR 1629 Re Honeywell [2011] 1 CMLR 1067 Van Gend en Loos v Netherlands Inland Revenue Administration [1963] ECR 1

Why Your Job Application Was Rejected

Why Your Job Application Was Rejected Sometimes we get rejected from a job and it has nothing to do with us personally or the quality of our applications. There was some outside factor we may never know that determined the outcome, but it wasn’t something to get too down about. There are cases, however, where there probably was something we could have done better. If you’ve been getting a lot of rejections lately, it might be worth considering if perhaps there is something you’ve been doing wrong. Here are 5 things you might be getting wrong in the job search process that could be affecting your application.1. You didn’t follow directionsFollow job application instructions to the letter. Always always always format your files to the exact specifications. If it calls for double-spacing, or plain text, or a word limit, observe these guidelines as gospel dogma. And if an essay or a bit of creative work is required, while it is important to show creativity and unique thinking, it is more important not to flaunt the instructions you were given. Within those directions, however, you’re free to think as far outside of the box as you’re allowed.2. You didn’t answer the question(s)If a recruiter or an application asks you for a piece of information, chances are that information is valuable, if not crucial, to their decision-making process. Companies put a great deal into their application materials. Interviewers also. If you’re asked for an answer, give one. Don’t wait to answer certain questions at the interview- if you don’t follow through on what you’re asked, you might never get one!3. You don’t explain the gapsNever simply assume that a recruiter won’t notice a significant gap in your work history. Always account for it in your cover letter, or the resume itself. And don’t be shy about highlighting your professional accomplishments during your work gap.4. You made careless mistakesYou have spellcheck for a reason. At this point in your life, it would be absolutely embarrassing to submit an application, or even just a resume, with any spelling, grammatical, or formatting errors. Or worse, using industry terminology incorrectly. Would you hire someone so careless? No. Proofread at least twice.5. You liedEmbellish nothing. Do not fib. Do not falsely represent yourself or your experience. And do not plagiarize. You will get caught and the consequences will not be good. Better to be 100% truthful and accurate.Have you committed any of these sins? Run through your materials to check and save yourself the potential (possibly inevitable) heartbreak.

The Value Of The Internet For Terrorists - Case Study Al-Qaeda Research Proposal

The Value Of The Internet For Terrorists - Case Study Al-Qaeda - Research Proposal Example With the enormous growth in the size and use of the network, positive aspects of the internet were challenged by the use of the internet by extremist organizations of various kinds. Groups with very different political goals but united in their readiness to employ terrorist tactics started using the network to distribute their propaganda, to communicate with their supporters, to foster public awareness of and sympathy for their causes, and even to execute operations [Weimann, 2004]. The cyber attacks arising from the events of September 11 reflect a growing use of the Internet as a digital battleground [Jenning, 2001]. Since 9/11, public awareness of, and government concern with, Internet security issues has mushroomed. Several news reports and studies have suggested that Al-Qaeda preparations for the terrorist attacks were facilitated by the use of new information and communication technologies, including those associated with the Internet [Deibert, 2006]. FBI Director Robert Muller while addressing the Select Committee on Intelligence of the United States Senate mentioned Cyber-terrorism as a clearly emerging threat. There is cause for uneasiness as the present generation of terrorist groups are found to be increasingly computer savvy, and some probably are acquiring the ability to use cyber attacks to inflict isolated and brief disruptions of U.S. infrastructure. Muller expressed apprehension that as terrorists become more computer savvy, their attack options will only increase [Muller, 2003]. In this context it is particularly important to make an in depth study on the efficacy and use of internet to terrorists groups and to evaluate their way of utilising the cyber world to spread their network and activities, such as for generating support, and networking among their affiliates. Objectives of the study 1. The study will focus on terrorist groups' 'use' of the Internet, in particular the content of the groups' Web sites, and Terrorist groups' use of the Internet for the purpose of inter-group communication and coordination. 2. The possible 'misuse' of the internet by terrorist groups 3. To analyse political agenda or religious fanaticism associated with cyber terrorism 4. To understand the nature and spread of online presence of Al-Qaeda and their gradual and systematic entry into cyberspace.

Criminology Movie Review Example | Topics and Well Written Essays - 500 words - 1

Criminology - Movie Review Example New Year’s Eve celebration was launched by the gangs in the name of a military operation whereby each character take a specific role. For instance, Josh Howard (Davis) was to drive a garbage truck while the rest were to steal from various casinos. Sam Harmon. Charges were made on replacing the electrical transmission tower and in each casino electrical systems to give a backup are rewired. At midnight when everyone is celebrating and singing in all the casino the tower was placed down and darkness that was inevitable sets occurs. Funny enough the cashier cages containing money are opened instantly by the backup electrical systems contrary to putting on the emergency lights. In no waste of time, they moved into the cashier cages and stole the money. They removed money from bags and dump the bags in the garbage bin. Creatively they went back and joined the crowd pretending they were among them. Immediately lights were back, the thieves left the casinos. Josh drove the garbage truck and collects the bags passing through the blockade of the police with absence of people notice. Coincidentally Tony Bergdorf (Conte) who was an electrician got a heart attack and dropped dead in the middle of Las Vegas strip. This death caused a lot of concern as police wondered whether there was any connection with the robbery. Duke Santos (Romeo) gets reformed and decided to get back the casino bosses’ money for a return. In this scenario, he learns of Ocean and is connected to Foster, the son of Duke’s fiancà ©e (chase). Person contemplates about that before the return of Bergdorf’s body at mortuary. Santos talked to the robberies asking for half of the money. Nevertheless $10000 was set for the widow (Jean Willies) of the electrician and the rest hidden in the coffin. Creatively the group had planned to take the money in no return to Santos after coffin is taken to Francisco. However, the

Attention Deficit Hyperactivity Disorder Research Paper

Attention Deficit Hyperactivity Disorder - Research Paper Example There are unique behaviors associated with ADHD. Some of these include difficulties in maintaining focus, becoming easily distracted, a child being easily bored, difficulties in becoming organized and completing a specific task, daydreaming etc. Research indicates that ferritin is one of the major contributors to these behavioral problems that are reported by both the teachers and parents. Iron contributes largely towards brain development. As a result, ADHD has been potentially linked with ID for different reasons. First, it is a disorder that appears during early childhood periods. Second, studies have linked ADHD to dopaminergic dysfunction. Nevertheless, iron supplements were found to have been attenuating ADHD symptoms in children with ID. There have been different opinions of if oral contraceptives affect bone density in reproductive-aged women. Research was conducted and a conclusion was reached that oral contraceptives have no change on the bone density therefore erasing fears that these drugs might have been causing ADHD in children In conclusion, iron is an important component in brain development of a child. In addition, it contributes heavily to the formation of body neurons. As a result, expectant mothers are expected to take a balanced diet in order to supply the fetus with enough iron.

Business Writing.... Career Study Project Term Paper

Business Writing.... Career Study Project - Term Paper Example Project description This project seeks to list the challenges that MCC students have been experiencing when looking for a suitable career or major area of study at MCC Career/Job Service Center: - Overwhelming amount of unsorted information regarding an HR recruiter Lack of organization and guidelines of how and where to look for information Unawareness of Holland’s Conventional personality types, thus inability to match their personal interest and desires with career selection Lack of any summarized information specifically describing Holland’s Conventional personality type and the HR recruiter career with all pertinent information (i.e. required education, salary information, required experience, job description) To solve all the issues listed above, a concise but comprehensive study of the HR recruiter career has been produced. It includes all viable information to place in the MCC Career Center or post on your website to help interested students to make informed dec isions about their potential career path. Scope Project covers the following: The areas of focus are the following: salary progression, promotional opportunities, job security, workload, etc. Information regarding the career of an HR recruiter along with any findings related to the careers appeal and usefulness Summary of key findings and recommendations to the potential student if the career is suitable for him/her based on his/her Holland Personality Type. The information summary tables and the reference page with recommended resources Report Format Discussion of HR recruiter Conclusion and Recommendations References DISCUSSION OF HUMAN RESOURCES RECRUITER CAREER Overview This career study will help current MCC students to find the career that is the most suitable to their personality, interests, and skills, using Holland’s Personality Type model. The report also provides all detailed information regarding the particular career of their choice such as required education, sk ills, experience, current and future job opportunities, work environment, work conditions, salary, and benefits. The career study project also summarizes all gathered information for each HR recruiter career level in an easy-to-read summary table for a quick reference. Sources of the information are listed in the summary table as well. Criteria and Methodology This report targets students with Conventional Holland’s Personality Type Model, who would be suitable for the career of HR recruiter. This personality type has excellent organizational skills and prefers building relationships across diverse cultures and backgrounds. To evaluate the suitability of this career, the following topics were researched using current government and internet sources: The information regarding the career of HR recruiter is divided in the following categories: Required education, skills, and experience Conventional type person likes being precise, orderly, organizing, and paying attention to det ails, so a bachelor’s degree in labor relations, personnel, and human resources is helpful and a good knowledge of the labor law is an asset. Examples of the required skills are: effective oral and written communication skills, relationship building skills, excellent computer skills in a Microsoft Windows environment, ability to work independently

Legalization of medicinal marijuana Research Paper

Legalization of medicinal marijuana - Research Paper Example Recent inclusion will go to be New York. Over the years pro medicinal marijuana people has argued that it can be effective and helpful for different deadly diseases like cancer, multiple sclerosis, AIDS, pain, epilepsy and glaucoma. In support of their argument those protagonists of medicinal marijuana has come up with lots of medicinal studies done by prominent medicine companies and major Government reports. It is often being noticed that lots of patients with chronic diseases don’t response that much well in terms conventional treatments. They also used different histories of using marijuana as medicine around the world (Morgan, 201-206). This argument faced lots of opposition from different section of the American society. People are opposing very hard against this argument. Antagonists of these arguments are saying that marijuana is very dangerous for using medicinal purposes. It would make people additive about this dangerous habit. They also argue that already there are lots of legal drugs are present in the market. There is no reason for inclusion of marijuana into the lists of medicine. Anti people of this thought also argued that legalization of medicinal marijuana can give indulgence to harder and deadlier drugs. According to them Medicinal marijuana would destroy the in build immune system of human being. It can damage brain cells and can be problematic for lungs. People also argued that a particular group is trying to legalize medicinal use of marijuana only for entertainment purposes and there may be an unholy nexus of drug mafias. Medical marijuana is legal in 21 states of the USA. It is being noticed that maximum doctors across the USA still do not prescribe medicinal marijuana. Survey of WebMD has shown that almost 69% of the doctors and 52% of patients has supported different benefits of Marijuana. This report also recorded that 37% of patient is not confident about different benefits from

There should be restrictions on SNAP (foodstamps) benefits Essay

There should be restrictions on SNAP (foodstamps) benefits - Essay Example This important aspect of development serves a large population of the United States, who are in dire need. However, while some people are in support of the program for its usefulness, I feel that the benefits should be limited. A number of people enrolling for the program do not need it, which surges the national expenditure. This creates a proportional surge in taxes to cater for the program, which is a burden to other taxpayers. To begin with, some people feel that the Supplementary Nutrition Assistance Program is not of great help to the low-income people. For example, traditionally, there are three basic needs in a human life. These include food, clothing, and shelter. Apparently, people consider education as a basic need for human living. Consequentially, the government only provides foodstuff in the SNAP program, whereas it should also be providing other basic needs like education. Therefore, the government should be considerate to the low-income families, since they do not have the sufficient resources for the stated basic needs. Owing to this, the government should initiate another approach, where the situation can be corrected in the shortest time possible. It is stated that the life expectancy rate and standards of life improve when people have access to quality education, high quality healthcare and a low cost of living. Apparently, giving the low-income families SNAP is not enhancing their entire life as it is only solving part of their problems. As such, many of the low-income families do not afford education for their children. This leads to low literacy rates in the low-income families, which in turn leads to a large disparity between the rich and the poor people in the society. Therefore, the program is not of much help to the low-income families, especially when looking at the other basic needs. On the contrary, Supplementary Nutrition Assistance Program caters for

Legalization of medicinal marijuana Research Paper

Legalization of medicinal marijuana - Research Paper Example Recent inclusion will go to be New York. Over the years pro medicinal marijuana people has argued that it can be effective and helpful for different deadly diseases like cancer, multiple sclerosis, AIDS, pain, epilepsy and glaucoma. In support of their argument those protagonists of medicinal marijuana has come up with lots of medicinal studies done by prominent medicine companies and major Government reports. It is often being noticed that lots of patients with chronic diseases don’t response that much well in terms conventional treatments. They also used different histories of using marijuana as medicine around the world (Morgan, 201-206). This argument faced lots of opposition from different section of the American society. People are opposing very hard against this argument. Antagonists of these arguments are saying that marijuana is very dangerous for using medicinal purposes. It would make people additive about this dangerous habit. They also argue that already there are lots of legal drugs are present in the market. There is no reason for inclusion of marijuana into the lists of medicine. Anti people of this thought also argued that legalization of medicinal marijuana can give indulgence to harder and deadlier drugs. According to them Medicinal marijuana would destroy the in build immune system of human being. It can damage brain cells and can be problematic for lungs. People also argued that a particular group is trying to legalize medicinal use of marijuana only for entertainment purposes and there may be an unholy nexus of drug mafias. Medical marijuana is legal in 21 states of the USA. It is being noticed that maximum doctors across the USA still do not prescribe medicinal marijuana. Survey of WebMD has shown that almost 69% of the doctors and 52% of patients has supported different benefits of Marijuana. This report also recorded that 37% of patient is not confident about different benefits from

The Greatest Prime Minister in Canadian History for Promoting Ethnic Essay

The Greatest Prime Minister in Canadian History for Promoting Ethnic Diversity and Communities was Pierre Elliott Trudeau - Essay Example Declarations and policies which were centered on creating a diverse community were then made under his jurisdiction (Wood, Gilbert, 2005). The continuous agenda of Trudeau and the way in which he promoted multiculturalism is one which continues to be used today with initiatives through the policies and political actions which were first implemented by Trudeau. The concept of multiculturalism was pushed by Trudeau because of the changing climate and environment in Canada and the world. Trudeau came into power after World War II and through various world revolutions based on cultural diversity and ethnic equality. Canada was also experiencing a large amount of immigrant pressures from other regions, specifically which began as an offset from World War II. The social pressures of this time were based on the desire to offer minorities the same potential as others in society while integrating opportunity. Trudeau followed these social pressures and stigmas with his own vision of creating an ethnically diverse set of communities through policies and procedures expected in society (Driedger, 2001). When Trudeau came into power in 1968, his main agenda was to promote the concept of ethnic diversity. From the 17th century, Canada had a large influx of immigration that came into the country. Before this time, there were also diversity promotions in terms of both Aboriginal land and those who had found the contemporary nation of Canada. As this grew and continued to divide, ethnic communities began to be more visible within the Canadian territories, specifically because of physical and racial differences. The largest influx came during the World Wars, based on those from Europe that began to migrate to America from the war. Asian communities also began to establish during this time. As the racial differences were noted, it was also expected that a

The Study On Nokia S Utilizing Of Communications Mix Marketing Essay

The Study On Nokia S Utilizing Of Communications Mix Marketing Essay 1 Introduction When it comes to modern international marketing, it is not just confined in developing a good product, pricing it attractively, and making it available to target customers. Firms need also communicate with current and potential customers. For most companies, the question is not whether to communicate, but how much to spend and in what ways. This is what the communications mix is good at. Communications mix is comprised of sales promotion, personal selling, public relations, advertising, and direct marketing tools which the firm uses to fulfill its marketing objectives and strategy. Here the theory of communications mix is primarily analyzed related with the case of Nokias. The international company Nokia takes full advantage of the theory of communications mix to fulfill its strategic goal. Under the guidance of the theory of communications mix, the concrete marketing measures or activities taken by Nokia are analyzed. It mainly includes: how Nokia makes full use of advertising, publ ic relation, promotion and direct marketing in its international marketing, cultural influences on the communication, and the recommendations, etc. 2 Communication Mix Marketing, as a concept with specific meaning, has come into being for about one hundred years. Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating, offering, and exchanging products of value with others (Kotler, 1967). It is a definition grounded upon human needs and wants, which are satisfied through products or services. When marketing crosses borders, it is called international marketing. There are literally dozens of marketing methods, for instance, customer segmentation, product/service offering, market research activity or part of their communication mix. Communication mix is emphatically discussed hereinafter. The communication is comprised of direct marketing, advertising, personal selling, promotion and public relations. Communication mix is mainly used to promote the new products. It is an effective method to attract consumers and increase the selling (Gatignon, 1993). 3 The Background of Nokia In 1865 when Nokia was established in southwestern Finland, it was a little company. At that time, Nokias business covered mainly following sectors, such as televisions, personal computers, shoes, electricity production, communications cables, capacitors, paper products, etc. In the 1960s, the electronics section of the cable division was founded and it witnessed a modern Nokia. In 1967, this section was divided from into its former division and became independently, and started to produce telecommunications equipments. In this period, Nokia got itself more involved in the telecommunications industry and began to develop its network equipment products. In 1992, Nokia changed its name and began to use the name of Nokia Telecommunications, which is todays name. Since 2000, Nokia has begun to expand its business and cooperation with other companies. In 2006, Nokia and Siemens made an unprecedented cooperation in the fixed line and mobile phone network equipment businesses and built one of the largest network companies all over the world. The two companies jointly held a fifty percent stake in this infrastructure firm and built Nokia Siemens Networks. About 20, 000 Nokia employees had been transferred to this new company. Nokia is the leading mobile phone manufacture around the world. Its logo Technology Connecting People has been deeply rooted in customers mind. Nokia House was constructed between 1995 and 1997. Nowadays, there have been more than 1000 Nokia employees in its company. At the same time, Nokia is a customer oriented company. There has been a continuous and progressive increase contact in technology and communications all over the world. Nokias strategy is to build trusted consumer relationships by offering compelling and valued consumer solutions that combine beautiful devices with context enriched services. And, Nokia promises to connect people in a better and new way. 4 The Communication Mix of Nokia 4.1 Advertising It is any paid form of no personal presentation and promotion of ideas, goods or services by an identified sponsor. It is a widely-used means of publicity. The major media types for advertising are: newspapers, television, magazines, radio, internet and so on (Rao, 1993). Advertisements help to draw the publics attention and make people aware of this product. As a result, it undoubtedly could promote a companys sales. However, it is also kind of double-edged sword as advertisements can be very money-consuming. What is more, advertisements may mislead consumers if they are not properly designed or contain any exaggerated information. Therefore, when a firm chooses advertisements as it means for promotion, it must be very careful to select a advertising company and be clear the messages and the image that it wants to convey to it current and perspective customers. Technology Connecting People is Nokias distinguished brand concept. Through TV advertisements, magazine advertisements and leaflets; the concept has been deeply rooted in consumers mind. Except some traditional promotion ways, Nokia adopts some new ways to announce its new products. When selling classical mobile phone Nokia 8810, Nokia sold the products on Internet and became the first firm adopting interactive advertisement in Asia. Nokia held celebrity salon with the theme the upper life to push its new product Nokia 8800 in 2006. Its target consumer was the top end consumer who paid attention to life quality and adored elegant product design. 4.2 Public Relations Public relations mean establishing good relations with the publics by earning a good reputation, shaping a favorable image and dealing with the companys rumors and events (Doyle, 1994). It mainly contains keeping good relations with the firms different social groups by getting favorable publicity and setting up a healthy and good corporate image in public and at the same time, tackling or heading off stories, rumors, and events which damage its reputation. As a result, consumers get a good impression with this kind of firms and, therefore trust and purchase products manufactured by them. From the perspective of enterprises social obligations, especially in modern times, companies can be condemned and eventually be abandoned by consumers if they fail to perform their social responsibilities. Therefore, today, it is not whether firms should build good relations with the public, but how to construct it in a better and more impressive way. In order to develop public relationship promotion, Nokia tries best to be all excellent enterprise citizen in China and makes its effort to sponsor the development of the society, sports and education through series of innovation activities. The first series of activities are donations. In 1998, it donated RMBl0 million to the districts suffered from flood in China. From 2000 to 2001, N0kia launched the planting trees activities in China with its cooperators. Up to now, Nokia still takes these activities as all important components of its marketing methods. The second series of public activities ale gym support activities. By gym support activities, Nokia builds a stylish, leading, and creative brand among the young generation. In 1995, Nokia sponsored Beijing international tennis match. In 1997, Nokia sponsored the No8 national chess match. In 2000, it donated mobile phones to sports meeting for the disable. In 2001, Nokia sponsored No 21 national university match. In 2005, it supported China international diving match. In 2006, it supported NBA China Jam Van and Basketball without Borders activities. The third series are education activities. From 1999 to 2000, Nokia held series of activities in theme of innovation is the source of wisdom to promote teenagers innovation abilities. In 2000, it organized Nokia 2000, flew ideas match with the theme of advancing to future in Beijing University. In recent years, Nokia paid more attention to develop the campus marketing. In order to ease the university enter exam pressure, Nokia held campus activities named communication crates happiness. By humors pictures and creative attempts, these activities added fun to campus life, also set up a good brand image among the campus. 4.3 Promotion Promotion refers to activities or performances taken by companies in a short term to stimulate the purchase or sale of the product or service using varieties of formats such as premiums, coupons, contests, etc (Brick, 1982). Through a serial of activities or performances, it can promote people to purchase more. And sales promotion is targeted at final buyers, wholesalers and retailers, other business customers and members of the sales force (Schall, 1983). It can be effective especially for introducing new products or services. In order to announce its new product, Nokia cooperated with the famous star Wang Lihong and pushed its new product Nokia 3230 to the youth. Nokia 3230 was a music smart phone, which embodies the demands of the youth at that time. In December 2006, Nokia cooperated with Hunan TV Station, and held a concert named Music let me feel happy to push its middle end products. In July 2007, Nokia held a concert named Nokias stylish trend night to announce its new product Nokia 7500 prism, which was the unique design for Chinese market that month. 4.4 Direct Marketing It refers to direct contacts with carefully targeted individual customers in order to acquire a reply in time as well as cultivate permanent consumer relationship, for example, using telephone, mail, fax, e-mail, the Internet, and other tools to communicate directly with specific consumers. Direct marketing is very useful helps companies obtain the first hand information directly from consumers. And companies can give an immediate reply to their customers if there are any questions. Through this way, customers obtain a sense of being respected and cared by firms and, therefore, consumers can be loyal to this kind of companies. However, there are also negative effects brought by direct marketing. Firstly, it undoubtedly costs a lot of money, time and human resources. Secondly, companies may not draw any useful conclusions for decision-makers at all if information is processed in a scientific way. Therefore, to make full use of direct marketing, firms must make sufficient preparations. When it comes to the contour design, Nokia appears to be rather conservative and backward. Especially in China, consumers pay a lot of attention to it. Compared with its competition rivals such Motorola and Samsung, Nokia seems stubborn in reaction to market. However, by directing contacts with its consumers and obtaining the relevant information from the Chinese market, Nokia finally produced its freshly designed foldaway mobile phone 7200. However, any one aspect of the communications mix is not enough to guarantee a good marketing. Instead, a successful promotional strategy should adopt the concept of integrated marketing communications widely by coordinating the promotion channels and tools. Through putting together and reinforcing all the images and messages, it constructs a famous brand in public. Integrated marketing communications requires that all the messages, positioning and images, and identity from the corporate are harmonized across all marketing communications venues. Under this concept, to deliver a clear, unchangeable, and convincing message about the organization and its products, the company should be careful to integrate and bring into line its many communications methods. In terms of this aspect, Nokia really excels in. 5 How Culture Affects the Communications Mix of Nestle 5.1 The Introduction of Culture Since 1871 when the founder of cultural anthropology E.B. Taylor put forward the definition of culture in his works Primitive Culture, scholars have raised hundreds of definitions about culture from different perspectives. The definition of culture given by Taylor is that the so-called culture or civilization is an internal integration of knowledge, beliefs, art, morals, laws, customs and other capabilities and habits acquired by human beings as community members(Taylor, 1871 ). His view has a deep influence on the later research and has been accepted by many scholars. In the West, the origin of the word culture is cultura in Latin. In English, the very beginning meaning of the word culture referred to agriculture and raising of plants. Since the 15th century, it has been extended to cultivate peoples morals and competences. And culture is also a basic definition in both sociology and anthropology. In broad sense, culture is the sum of material wealth and spiritual wealth created by human beings; in narrow sense, it refers specifically to spiritual wealth including language, literature, art and other ideologies. Based on the analysis above, the thesis adopts the definition of culture in large sense, that is, culture is composed of three aspects: material culture, spiritual culture and behavioral culture. 5.2 How It Affects the Communications Mix of Nokia As an international company, Nokia needs to handle cross-cultural problems and culture plays a significant role in Nokias application of communications mix. Undoubtedly, Nokia is a firm sensitive to cultural differences and adapts varied cultural counter-measures in varied regions. Advertising is the most commonly utilized promotional method. Companies must be very clear who their potential customers are probably to be, make effective contacts with those consumers, and be aware of the relationship between the culture and advertising, i.e. .cultural impacts. Various cultures reaction to communications and messages are quite different. Companies which realize these differences may succeed; those that totally neglect them fail. In Korea, consumers often recommend the suitable and good products to their friends, relatives and workmates. Therefore, the word-of-mouth advertising is very popular: a consumers testimony works more effectively than advertisements on television or in newspaper. In the same way, Chinese are also dependent on this form of communications. The Chinese consumers value and trust their family and this is justified by their purchasing products through their families recommendations. Thus, Nokia have noticed that and put a great emphasis on this i n East Asia. For example, Nokias advertising message is technology is people-oriented. As everyone knows, people-oriented thought is put forward by ancient Chinese two thousand years ago. Therefore, Nokias advertisement is rather successful. It is a typical example of Nokias combination of its own enterprises culture and local culture. Many companies today use marketing public relations to support their marketing departments in corporate/product promotion and image making. The Japanese have little concept of public relations in the American sense. Since the Japanese are very modest and self-effacing, they cannot understand self-promotion. They have little need for corporate public relations. The tendency o f the Japanese conservative and low profile way of doing their business results from many economic and cultural factors. From the ancient times, Japanese society has been comprised of exclusive groups and even within groups there are smaller ones. Each one is cared about its living, obligations, and powers and is generally hostile to the other. Therefore, when Nokia operates its business in Japan, it also adapts the way Japanese companies take and keep a low profile in public relation. Although it still seems to make a better job than Japanese firms. Culture also has a deep influence on Nokias promotion. When Nokia notice that todays youth are passionate for fashion, music and sports, it adapts the concept of youth marketing and cooperates sports and music stars to promote its new product. For example, in China, as Nokia 3230 was a music smart phone, it cooperated with the famous star Wang Lihong and Wang especially wrote a song for publicizing the new phone. 5.3 Recommendations International companies must objectively know and learn the diversity of the culture, turn the cross-cultural awareness to the cross-cultural marketing skills and develop cultural sensitivity (Schwartz, 1981). Culturally sensitive companies understand that differences exist and make corresponding accommodations for them. Advertising is a key tool in international marketing, and it is required to accurately position the product as desired for multinational companies. For an international company like Nokia, firstly, it needs to emphasize one characteristic that caters for local culture. Therefore, in the United States, Nokia should focus on durability and economy; in France, it could be leisure and power; in Germany, utilization; in Mexico, price; and in Venezuela, quality. Secondly, it must be aware of local taboos and idioms when selecting the advertising message. Otherwise, it could be at least embarrassing and even hurt local consumers trust and respect towards Nokia. For example, an advertising campaign used by Pepsi-Cola-Come Alive with Pepsi-translated too literally in some countries. The German translation of come alive became come out of the grave, while in Chinese it read Pepsi brings you ancestors back from the dead. In Spanish, the very word for advertising poses a problem since the corres ponding Spanish word means propaganda, which has other connotations in English. Public relations are designed to promote and/or protect a companys image or its individual products. However, under different cultural background, there are different skills in carrying out it. For example, in China, Nokia needs to focus on such activities as lobbying and counseling-the former aims to improve the relationship with legislators and government officials, and the later, connected with public confidence and loyalty. In this respect, Amway set a good example-through out the seven years after its entry into Chinas market, it has always been concerned with the Chinas children, and it has sponsored nearly one hundred charity campaigns to help these children, such as Chinas Hope Project or Spring Bud Project, through which it obtain sanction from the government and popularity from the citizens. 6 Conclusions It has been proved by many international companies that a good quality of products does not certainly guarantee companies successful sales, and that a proper and wise application of communications mix is indispensible in this respect. Communications mix is essential to help a company maintain its market share and even obtain more, build its good image such as innovation, responsibility and so on, stimulate consumers to buy more products, and also get people to know its new products. However, a firm may be end with a loss if it fails to know positive and negative aspect of each method and choose the right one or ones in the right time and in the right place. Especially when the firm selects more than one method, it needs to make sure that all these methods are to convey a consistent, clear message about its image and products. If it fails to do so, consumers can get confused and therefore, there be will no loyalty customers. Besides, culture has a substantial influence on communicatio ns mix. For those companies which are not sensitive to cultural differences, they cannot obtain the result they have expected by using communications mix in better and even worsen their selling. The international company Nokias leading role in mobile phone market tells us that a successful is the result of the combination of a good quality of product and of proper using of marketing strategy.

Alternatives to the Death Penalty Essay -- Capital Punishment Justice

Alternatives to the Death Penalty Mead Shumway of Nebraska, was convicted of the first degree murder of his employer’s wife on circumstantial evidence and sentenced to death by jury. His last words before his execution were: â€Å"I am an innocent man. May God forgive everyone who said anything against me.† The next year, the victim’s husband confessed on his deathbed that he [the husband] had murdered his [own] wife (Radelet, Bedau, Putnam 347). There are an uncertain numerous amount of incidents similar to the one depicted above, that have repeatedly occurred throughout the course of history. Two highly distinguishable figures in the area of capital punishment in the United States, Hugo Bedau and Michael Radelet, discovered in 1992, at least 140 cases, since 1990, in which innocent persons were sentenced to death (Hook and Kahn 92). In Illinois alone, 12 death row inmates have been cleared and freed since 1987 (Execution Reconsidered). The most conclusive evidence in support of this â€Å"comes from the surprisingly large numbers of people whose convictions have been overturned and who have been freed from death† (Bedau 345). One out of every seven people sentenced to death row are innocent (Civiletti). That’s nearly 15%. The numbers are disturbing. Innocent people are becoming victims of the United States judicial system by its overlooked imperfections. A former president of the American Bar Association (ABA), John J. Curtin Jr., said it best when he told a congressional committee that â€Å"Whatever you think about the death penalty, a system that will take life must first give justice. Execute justice, not people.† Though some of the innocent death row inmates have managed to escape their execution, there are numerous others who are unable to overturn their sentence through appeals. Many cases of innocence go unheard and result in the unfortunate fatality of an innocent bystander. When the death penalty in 1972 was ruled unconstitutional in Furman v. Georgia, the Justices expected that the â€Å"adoption of narrowly crafted sentencing procedures would protect against innocent persons being sentenced to death†. But the chances that innocent persons have been or will be executed remain astoundingly high (Bedua 344). The United States justice system was formed on the premise that it should protect society’s general well being from any harm. Processes and procedures... ...om). â€Å"Execution Reconsidered.† Economist. Jul 1999. Ebsco host. Cerritos College Norwalk, CA. 4 Nov 1999 (<a href="http://www.epnet.com">http://www.epnet.com). Gleitman, Henry. Psychology. 4th ed. New York: W.W. Norton and Company, 1995. Hook, Donald D. and Lothar Kahn. Death in the Balance: The Debate Over Capital Punishment. Lexington: Lexington Books, 1989. Mac Farlane, Theresa. International Organizations. Detroit: Gale Research, 1997. Montague, Philip. Punishment as Societal Defense. Maryland: Rowman and Littlefield Publishers: 1995. Radelet, Michael L., Hugo Adam Bedau and Constance E. Putnam. In spite of Innocence. Pennsylvania: The Maple Press, 1992. Radin, Edward D. The Innocents. New York: William Morrow and Company, 1974. Stewart, David O. â€Å"Dealing With Death†. ABA Journal. Nov 1994: 50-53. United States Department of Justice. Bureau of Justice Statistics Bulletin: Capital Punishment. 1995. Washington: OJP, 1996. Weiten, Wayne. Psychology: Themes and Variations. 2nd ed., brief version. Pacific Grove: Brooks/Cole Publishing, 1994. Yanich, Danilo. â€Å"Making Movies Real: The Death Penalty and Local TV News.† Crime Law and Social Change. 26 (1997): 303-328.

In Favor of Drug Legalization :: Illegal Drugs Narcotics

The legalization of drugs has been an enormous issue in politics for an extremely long time. Many people believe that the legalization of drugs will allow the government to gain more control and therefore reducing crime on the streets. Another issue in this matter is that the government will be able to profit money off the drugs and be able to control prices and what age you will have to be to be able to buy the drug. On the issue of less crime, with the government controlling drugs there will be fewer drug dealers on the streets, as there is no need for them. The ban on underage people using drugs will lessen the crimes by minors and by students in our schools. With the government regulating the drug, they can readily control how much is sold and how much is appropriate for consumption by the buyer. In addition, the government could profit off the legalization of drugs. If the government were to legalize drugs, then they could choose the prices of the drugs and how much or if they want to place a tax on them. With the government doing this, people would be paying higher prices than what they currently pay from a dealer. This would, in turn, reduce the demand for the drug due to the high prices. The money that the government makes off the taxing and the pricing of the drugs could go to health care or to another good cause that support the citizens. However, it seems we will never see the legalization of drugs. Many people go out and do things just because the authoritative figures say you shouldn't do them. In other words, certain people merely break the law not to experience the drug, but to be a rebel. The legalization of drugs would most likely cause the use of drugs to decline.

Biomedical Ethics Essay

Alan Goldman’s piece, ‘A Refutation of Medical Paternalism’, contains an argument for why medical paternalism is wrong. Goldman argues from the idea of ‘The Relativity of Value.’ Explain this particular argument and show how it is an argument against medical paternalism (be sure to first define what medical paternalism is). Do you think this argument is correct? Why or why not? In biomedical ethics, the concept of patient autonomy versus is a huge consideration. This autonomy is often contrasted with what is called medical paternalism. Medical paternalism refers to physicians acting in regards to what they feel is best for the patient without much regard to the patient’s true wishes. It is the intervention of an individual’s right of action justified by reasons referring to the welfare and/or interest of that individual. While medical paternalism may be seen as positive, many refute it. In Goldman’s paper, â€Å"A Refutation of Medical Paternalism,† he talks about why medical paternalism is wrong. Goldman refutes medical paternalism by introducing various arguments that support his case. One aspect of his argument lies in the following claim regarding the relativity of values: â€Å"The fundamental faulty premise in the argument for paternalistic role differentiation for doctors is that which assumes that health or prolonged life must take absolute priority in the patient’s value orderings† (67). Goldman states that in reality, individuals do not consistently act in order to minimize loss of life although the long-term preference is to live long. If individuals did prioritize minimum loss of life constantly, all efforts would be strictly directed towards health-related areas. This is not the case, for â€Å"to realize or preserve those values that give meaning to life is worth the risk of life itself† (68). Therefore, Goldman states that it is illogical for a doctor to determine what is best for the patient when such doctor cannot speak for what the patien t’s set of values and priorities. While a doctor believes health is number one in priority, the individual may not always hold health as number one at all times. The second aspect to Goldman’s argument is centered on the value of self-determination. He argues that, as stated before, a doctor cannot truly know the true interests of his patient, and at  times, the patient may or may not even know his or her own interests. Because of this uncertainty, the doctor is less likely than the patient to make the right decision. â€Å"We value the exercise of free choice itself in personally important decisions, no matter what the effects of those decisions upon other satisfactions† (70). When choices are important to our lives, we like to know we have the ability to have some control over them. When a doctor holds the reigns of a patient’s well being without the patient’s say, it is hard to say that the decision made is fair. I personally concur with Goldman and the arguments he presents. I can se e both sides to the argument; I can see why medical paternalism can be beneficial in some cases, but I can see why overall it is a basic intervening of an individual’s autonomy. In the defense of medical paternalism, one can argue that it is expected of the medical practitioner to do what is best for his or her patient. However, as Goldman states, what does the practitioner know of what is best for a patient? For example, a patient may be in need for a blood transfusion. Yet if the patient happens to be a follower of the Jehovah’s Witness, the physician can’t possibly force the patient to take the transfusion, for it directly goes against the patient’s beliefs. I believe that although doctors may medically have an idea as to what is best for an individual, what is important is for the individual to comply, for it is his or her body that is being affected.

Kill Bill vs Hamlet

Hamlet and Kill Bill â€Å"Revenge is a dish best served cold. † The Sicilian proverb used as Kill Bill Vol. 2's tagline perfectly points out a tragic flaw shared by Shakespeare's Hamlet and Quentin Tarentino's modern hero: Bill (from Kill Bill Vol. 1 and Kill Bill Vol. 2). In Kill Bill Beatrice is a killer belonging to a team of assassins lead by a man by the name of Bill. Beatrice and her master fall in love and one night while she is on a job, she discovers she is pregnant.She realizes the world of assassins is no place for a mother and makes the decision to leave the team and leave Bill. When Beatrice does not return to him, Bill searches everywhere for her, not willing to accept she may have been killed on the job. He finally finds her only to learn that she is pregnant and about to be married! From this, Bill derives his motivation for revenge. Hamlet obviously has more of a just cause to act on, where Bill, and really all the corrupt characters in his world, act based o n selfishness.Though However much they may differ, their likeness is shown through choices made when taking their time in exacting revenge, when they let their situations drive them to madness, when they refuse to act without confirmation, and when they let their arrogance and need for revenge blind them. While similarities between Hamlet and Bill's moral standings are little to none, it is the element of revenge that reveals the shared traits that bring these men to their demise.The realization that his lover had not only left him without a single word, but had only months later been knocked up and engaged to wed, sent Bill into a maddened outrage. He confronted Beatrice outside of the church where she, her soon to be husband, and all of his family were having a wedding rehersal. He tells Beatrice he just wants to see her happy and that he'll let her go. Once Beatrice is back inside the church Bill sends in his team to kill them all. Bill walks in himself and shoots Beatrice in the head.Obviously this cruelty is nothing like the madness Hamlet experienced after finding out the truth behind his father's death. His became more of a depressed mind. He would sulk around day after day saying outlandish things to people who tried to comfort him. It seemed that suicide was not far from his thoughts. Another thing his madness led him to do was to force himself upon the one he thought he loved: Ophelia. This flaw in Bill and Hamlet's characters affected them in very different ways. However this is not surprising, for they were certainly very different people.The point is, these two men let these unfortunate happenings make them both forget their minds for a time. However rash these two men might be under the right circumstances, it is more in their nature to procrastinate. It just so happens that even with that direct shot to the head, Beatrice did not die. Bill has one of his assassins sneak into her hospital room, fully prepared to finish the job. However when the a ssassin informs him of his former lover's condition, he tells her to abort, saying, â€Å"Y'all beat the hell out of that woman, but you didn't kill her.And I put a bullet in her head, but her heart just kept on beating. We've done a lot of things to this lady. And if she ever wakes up, we'll do a whole lot more. But one thing we won't do, is sneak into her room in the night like a filthy rat, and kill her in her sleep. And the reason we won't do that thing, is because that thing would lower us. † It is safe to say that even with absolutely no regard for human life, Bill is a man of honor and integrity. Hamlet too decides to spare the life of his victim for the time being.He finds himself alone in a room with his uncle, the prey not privy to the predator's presence. However the King had just prayed for forgiveness of his sins, and Hamlet was determined to make him burn in hell. Instead of getting the job done when they had their chance, these men let their ideals and over-con fidence lead to their destruction. Bill's virtues would typically make a good man even more righteous, so naturally this quality has a negative effect towards his outcome. Because of his decision, Beatrice is allowed to wake up from her coma to find out that Bill has taken her baby.Determined to get her baby back and to get her own revenge, she sets out after Bill. Along the way, one by one, she slays her fellow assassins who have wronged her. All this time Bill has plenty of opportunities to set a trap for her or to simply find her and finish her, but he waits, just as Hamlet waits, wasting his constant access to his uncle, the King. The last bit of procrastination that only prolongs the lives of the victims, increasing the chance of failure with every permitted breath; the last tie between these two tragedies, is the need for confirmation.Rather than acting when they still had the advantage, Bill and Hamlet both insist on getting answers. When Beatrice finally makes it to Bill's h ouse, he first allows her quality time with her five year old daughter, leaving her completely vulnerable. When the girl is asleep and Beatrice leaves the room, he injects her with truth serum and questions her on everything that happened and why, all the while having access to a number of different weapons. It is not until they are both seated across from one another, both with sword in hand, that any attempt is made to kill.This is also a perfect reflection of Bill's sense of honor. In Hamlet's similar situation based on finding the truth, Hamlet refuses to make a move on the unsuspecting King until he has judged his reaction based on a play put on that closely resembles the murder of Hamlet's father. Of course after having seen the play, set up by Hamlet himself, the King sends Hamlet away to his death. In the final moments of both these tragic stories, both Bill and Hamlet meet their end. The outcomes do differ slightly.Hamlet does end up carrying out revenge on his uncle, sendi ng him to the depths of hell, while Bill's prey lives on. One thing that makes up for Bill's lack of success is that after the lethal blow had been cast upon him, he seems to realize that he had a choice between dieing and watching the one he loves die. It seemed like more of a success to him that his love got to live, and he got to spend his last moments with her. However, that is not to be taken as acceptance of death (because right up until he was critically wounded, he wanted Beatrice dead) or admittance of wrongdoing.These characters definitely have only themselves to blame for their demise. The traits of these men that led them to make bad decisions are known as their tragic flaws. Nonetheless, these so-called flaws aren't necessarily horrible attributes and definitely don't make a person bad or flawed. In fact most human beings display all these qualities in some degree. This is why, no matter what generation, nationality, race, sex, or culture; past, present, or future, we w ill always be able to relate to, and learn a great deal about ourselves from tragedy.

Organizational behavior term paper

Dear Sir I am delighted to submit an original term paper entitled â€Å"Study of Organizational Behavior in Bangladesh Organization† by my own for consideration of participating n a part of your instruction. We previously reveal all the portion of the course – Organizational Behavior through your smooth direction, and this term paper builds from our fascinating sketch to determine the condition of behavior management through the industry in this country. In this work I tried to elaborate a abbreviated picture of behavior management in Bangladesh organization.I believe that this manuscript is appropriate to find the satisfactory requirement of your consideration whatever you demanded. I hereby declare that this term paper is my own work and the paper has not copied from anyone. Effort and all other sources of information contained therein have been acknowledged. Thank you for your consideration. Sincerely, University of Asia Pacific. Acknowledgement First I am very grate ful to my Almighty for whom I can compose this research paper successfully in due time. I am obliged to my honorable instructor, Mr..Cadenzas Chowder under whose guidance and support, this term paper is composed with patience and sincerity. He always motivated us to work on this topic. I would also like to thank Mr.. Human Kabuki, deputy general manager of Crony Group who helps me y giving his valuable time to complete the survey in his own place. The theoretical abstract I have used in this paper is based on the text part of the course – MURMUR and on the lecture of the instructor. I also insert some theoretic division from other eBooks. Table of Content Chapter Title Page No Chapter 1 1. 1 Introduction 8 1. 2 Objective 1. 3 Methodology 9 1. 4 Limitation 1. Scope Chapter 2 Literary Study Chapter 3 Company Profile 32-36 Chapter 4 Findings of Study 37-42 Chapter 5 Conclusion Chapter # 01 Introduction Management is the set of obligations which manage an organization by planning , organizing and leading and directed at an organization's resources with the aim of achieving organizational goal in an efficient and effective manner. In an organization every manager has to manage the organizational resources and the goal would be always as productivity. In early age the managerial role of every organization find the financial, physical and human as a tool of resources to get the goal like productivity.But today the management of organization rethink that the human resources are not only as a tool of business. They have a colorful mind which works differently in the time of work in terms of productivity. It has to be managed to reflect a better output in terms of productivity. So from when the management starts to manage the behavior of human resources then a new theory of management was spring upped through the society of organizational management called behavior management or organizational behavior. Organizational behavior is the systematic study of human beha vior, attitudes and performance within an organizational setting.In every organization there are some people who work in it. Different people has different act of behavior. Sometimes the company is affected by these different behaviors in terms f productivity. Then it would be essential to manage their behavior by the managerial role of the organization. When they do so, then it would be called that the organizational behavior is applied through the organization. In modern time every organization need to manage the behavior of their human resources in order to survive within competition, because it has an ability to arise some extra output by the same resources in terms of productivity.In order to provide an understanding of what goes on at the organization, we need to study about the whole animation of the organization. In this term paper I observe the managerial action of a company and find out some level of observation to identify the nature of management. The whole work whatever I performed in this study was based on the behavioral management that ponders the management of the human resources in terms of behavior to bring out a better productivity in an organization. The main objective of this study is to find out that the behavior management is applied or not in an organization in real life.Dodo so, I had gone too very popular garment factory ;Bantu Color Tex' the mother factory of the ;crony Group† in Marrying. This is a labor intensive industry which deals with huge number of labors in terms of management within their daily operations. In order to survey the study I had meet with their some top and mid level employee as well as managerial role especially ;Mr.. Human Kabuki† the depute general manager who assemble me with their whole management of behavior management for their workers. 1. Methodology All the information of this study was collected on both primary and secondary sources. The secondary sources were used for fixing the theoretica l part of the paper and the primary sources was used to gather the information that related to the analyzing section. All the findings of the research section is animated by my own piece of study that gathered from the direct meetings with the deputy general manager of ;crony Group†. During the time of study there are some limitations which arise and biased my direction of efficiency.First of all the time shortage was a big problem to complete the paper effectively. Secondly the unmanageable path through which I had to go to the managerial role to complete the survey. Thirdly the time of interview, this was too short to know the complete sketch about the company. And after all the immunization via; the communication via with the people during the study was in local language. So it kills my lot of time to translate their word to our program language. And I have also need to explain some basic concept of organizational behavior briefly to the manager.During the time of the surve y of this report I also face a unique problem to meet the requirements. That was the weather. The report covers the whole picture of behavior management of Crony Group. This report especially emphasizes on the different categories of the managerial role to manage the labor to upgrade the productivity. In future if any report or research paper or term paper is processed to make about human behavior management then this piece of work will help and indicate some scope to implementation in effect.Chapter # 02 Meaning of Organizational behavior Organizational behavior is the systematic study of human behavior, attitudes and performance within an organizational setting; drawing on theory methods and principles from such disciplines as psychology, sociology and cultural anthropology to learn about individual perceptions, values, learning capacities and actions while working in groups and careful application of knowledge about how people- as individuals and as groups- act within the total o rganization; analyzing the external environment's effect on the organization and its human resources, missions, objectives and strategies.Fundamental concepts connected with Organizational behavior Fundamental concepts are basic principles that form a strong foundation for BOB. B has a set of fundamental concepts revolving around the nature of people and organizations. The Nature of People The six basic concepts relevant to the nature of people are: Law of individual differences-Each person is substantially different from all others in arms of their personalities, needs, demographic factors and past experiences and/or because they are placed in different physical settings, time periods or social surroundings.This diversity needs to be recognized and viewed as a valuable asset to organizations. Perception- Perception is the unique way in which each person sees, organizes and interprets things based on their background of individual differences. Each person reacts not to an objective world, but to a world Judged in terms of his/her own beliefs, values and expectations. Sometimes it may lead to selective perception in which people tend to pay attention to only those things that are consistent with or reinforce their own expectations.Selective perceptions may lead to misinterpretation of single events at work or create a barrier in the search for new experience. Managers need to recognize the perceptual differences among the employees and manage them accordingly. A whole person- People function as total human beings. People are physical, mental, social and spiritual beings and the organization actually employs the whole person rather than certain characteristics.There are spillover effects between the work life ND life outside work and management's focus should be in developing not only a better employee but also a better person in terms of growth and fulfillment. If the whole person can be developed, then benefits will extend beyond the firm into the larger socie ty in which each employee lives. Motivated behavior- Individual's behavior is guided by their needs and the consequences that results from their acts. In case of needs, people are motivated not by what others think they ought to have but by what they they want.Motivation of employees is essential to the operation of organizations and the biggest challenge aced by managers. Desire for Involvement-Many employees actively seeks opportunities at work to become involved in relevant decisions, thereby contributing their talents and ideas to the organization's success. Consequently, organizations need to provide opportunities to the employees for meaningful involvement. Value of the Person- People wants to be treated with care, dignity and respect and increasingly they are demanding such treatment from their employers.They want to be valued for their skills and abilities and to be provided with opportunities to develop themselves. For performing these roles, skills required by the managers are: 0 Technical Skills- The ability to apply specialized knowledge or expertise 0 Human Skills-The ability to work with, understand, and motivate other people, both individually and in groups Conceptual Skills-The mental ability to analyze and diagnose complex situations Framing the study of Organizational behavior The study of B involves A. He Organization's Environment B. The Individual in the Organization C. Interpersonal Influence and Group Behavior D. Organizational Processes, Structure and Design Models of Organizational Behavior Models of Organizational Behavior constitute the belief system that dominates management's thought and affects management's actions in each organization. It is very important for the managers to recognize the nature, significance and effectiveness of their own models as well as the models of others around them.Assumptions about Employees- Theory X and Theory Y by Mac Gregory (1957) THEORY X The typical person dislikes work and avoids it if possible The typical person lacks responsibility, has little ambition and seeks security above all Most people must be coerced, controlled, and threatened with punishment to get hem to work With these assumptions the managerial role is to coerce and control employees THEORY Y Work is as natural as play or rest . People is not inherently lazy.They have become that way as a result of experience People will exercise self direction and self control in the service of the objectives to which they are committed People have potential. Under proper condition they learn to accept and seek responsibility. They have imagination, ingenuity and creativity that can be applied to work With these assumptions the managerial role is to develop the potential in employees and help hem release that potential toward common objectives.Five Models of Organizational Behavior- The five models of Organizational Behavior – Autocratic, Custodial, Supportive, Collegial and System, in the order mentioned, represent the historical evolution in management practice. Organizations differ amongst themselves in the model practiced by it. The practices may vary within the departments or branches of one organization. Also, the practices of individual managers may differ from their organization's prevailing model because of the manager's personal preference or different conditions in their department.The models of organizational behavior Autocratic Custodial Supportive Collegial System Basis of Model Power Economic resources Leadership Partnership Trust, Community, Meaning Managerial Orientation Authority Money Support Teamwork Caring, compassion Employee Orientation Obedience Security and benefits Job performance Responsible behavior Psychological ownership Employee psychological result Dependence on boss Dependence on organization Participation Self discipline Self motivation Employee needs met Subsistence Security Status and recognition Self actualization Wide range Performance result MinimumPassive cooperation Awakened drives Moderate enthusiasm Passion and commitment to organizational goals. Motivation MOTIVATION Motivation: the processes that account for an individual's intensity, direction, and persistence of effort toward attaining a goal, specifically for B, toward attaining an organizational goal. Intensity: how hard a person tries to meet a goal. Direction: efforts are channeled toward organizational goals. Persistence: how long a person maintains effort toward a goal. The Motivational Framework Visualizing how motivational processes occur Need: Anything an individual requires/wantsNeed deficiency: Leads to need to satisfy the need Goal-directed behaviors: Result from trying to satisfy the need deficiency Rewards/ Punishments: Consequences of the goal directed behavior EARLY THEORIES OF MOTIVATION Mascots Hierarchy of Needs Theory Figure: The Hierarchy of Needs Adapted from Abraham H. Moscow, â€Å"A Theory of Human Motivation,† In this, perhaps best known (and least supported) of all motivational theories, Abraham Moscow proposed that there are five levels of human needs. As each of the lower level needs are satisfied, the next unsatisfied need becomes dominant.Satisfied needs no longer motivate, only unsatisfied needs motivate people. Physiological: lower order need, includes hunger, thirst, shelter, sex, and other bodily needs. Lower order needs are satisfied externally, through forces outside of the person. Safety: lower order need, includes security and protection from physical and emotional harm. Social: upper order need, includes affection, belongingness, acceptance, and friendship. Upper order needs are satisfied internally, that is, from within the person. Esteem: upper order need, includes internal (self-respect, autonomy, and achievement) and external